Advisory Board Member
An innovative finance & operations executive with over 15 years of experience in global, omni-channel retail, Avia specializes in growing the annual net profit of high growth & mature Consumer Packages Goods (CPG) brands. Currently as a chief financial officer at Intrinsic Brand Inc. a women’s health CPG company, Avia is responsible for the overall strategic and operational finance direction of the company as it continues its path of rapid growth and expansion.
Prior to joining intrinsic, Avia held various financials roles across direct to consumer and wholesale companies, most recently she was an EVP of Finance and Operations North America in Global Brands Group, a member of Li& Fung Group, a global supply chain for consumer goods including trading, logistics, distribution and retail. In that role, Avia managed P&Ls, customer service, planning, logistics, warehousing and allocations, annual sales volume of +$500 million.
Prior to GBG, Avia was a financial controller at L'Oréal, managing the Kiehl’s brand, a cosmetic retailer that specializes in skin, hair and body care products. Kiehl’s distribution included eCommerce, free standing stores, outlet stores as well as wholesale, annual sales volume of +$300 million. Avia was a board member of West Place Animal Sanctuary, holds a Master of Science in Finance from FIU and a bachelor’s degree in Economics from Tel-Aviv University.